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LOCAL PIZZA

What I Did

 Branding and Illustration

Challenge

Refresh and modernize the branding of Local Pizza.

Approach

Craft a logo for Local Pizza that captures the essence of the brand's funky and modern personality while maintaining a clean and timeless look.

LOCAL-Pizza.png

Original

First Version

Final Logo

Rationale

Using the letters as pizza slices, the design becomes a playful representation of the brand's core product, balanced with the traditional pizza colours of red and yellow for easy recognition—the resulting design balances whimsy and professionalism.

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